Food Tourism

Food Tourism

A Practical Marketing Guide

John Stanley and Linda Stanley
Paperback
February 2015
9781780645025
More details
  • Publisher
    CABI
  • Published
    20th February 2015
  • ISBN 9781780645025
  • Language English
  • Pages 250 pp.
  • Size 6.25" x 9.25"
  • Images b/w photos
$52.55
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The fastest growth in tourism is the culinary sector. Covering farmers markets, taste tours, agri-entertainment, glamping, restaurants, farm shops and more, food tourism has become both an important part of holidaying and a purpose in itself. With growth occurring in most developed countries and tourists searching out culinary tourism throughout the world, this book provides an overall direction to the development of food tourism and a section on the future of this trend.

About the Authors
Contributors
Foreword
Preface

Part I: Food Tourism And The Tourist

1. Introduction
2. The Changing Tourist

Part II: Farm Produce And Agritourism

3. On-Farm Marketing and Activities
4. Off-Farm Marketing and Retailing
5. Agri-Entertainment or Agri-Tourism

Part III: Food Tourism – The Wider Picture

7. Independent Garden Centres and Nurseries
8. The Food Offer

Part IV: Marketing And The Future

9. Marketing
10. The Future of Food tourism

Appendix 1: Culinary, Retail and Tourism Terms
Appendix 2: 51 Ways to Promote Your Culinary Business to the Local Community
Further Reading

John Stanley

John Stanley is with John Stanley Associates, Australia.

Linda Stanley

Linda Stanley is with John Stanley Associates, Australia.